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Keel Point and BlueCreek Investment Partners Announce Merger

Keel Point

January 5, 2015

Boutique Investment Advisors Combine to Meet Growing Client Needs

Keel Point, LLC (www.KeelPoint.com) and BlueCreek Investment Partners, LLC (www.BlueCreekIP.com) today announce the merger of their boutique, relational‐model wealth management firms to provide family and institutional clients a broader and deeper base of investment and planning capabilities, drawing on existing and new intellectual capital in these arenas.

With approximately $1.45 billion under management and offices in the greater Tennessee Valley and Washington, DC areas including Huntsville, Kansas City and Vienna, Keel Point and BlueCreek will bring innovation, scale and new levels of service to families and institutions. Keel Point’s mission is to ensure that the intersection of life and wealth is a positive experience for the families and institutions it serves.

BlueCreek and Keel Point serve affluent, high and ultra‐high net worth families and institutions in the U.S. and overseas. Assets under management at the two firms have quadrupled over the past eight years, and the firms continue to attract new clients and advisors. Discussions are underway to add financial advisors in existing offices and to open new offices to meet the expressed demands of their geographically dispersed clients and of talented professionals seeking the opportunity to offer more relational and client‐centered services.

The new firm is jointly owned by client‐investors and management. David Parks, founder of Keel Point, will be Executive Chairman, while Robert Mayes, founder of BlueCreek, will be CEO and Mike Perry, formerly Executive Chief Business Development Officer of Williams Financial Group will be President. Miriam Boysen will continue to lead the Family Office Services arm of the company, and Steven Skancke and Lyle Minton will lead the investment team. Alan Bagwell, Kevin Yea and Christopher Cook will be Chief Operating, Chief Financial and Chief Compliance Officers, respectively.

Mr. Mayes is an active leader in the Huntsville community, chairing the Huntsville Madison County Chamber of Commerce, serving as a member of the UA Huntsville Business Advisory Council and the Board of Trustees for the University of Alabama in Huntsville Foundation, and previously serving as chair of the Huntsville Hospital Foundation. In addition, Mr. Mayes is a Trustee Emeritus on the Board of Directors for the Huntsville Symphony Orchestra. “It’s crucial for firms to be creative about what’s next for families and communities, and the advisors and team members with whom they work,” said Mayes. “To be thriving in the here and now isn’t enough. We have to look to our clients’ future needs and opportunities.”

Mr. Parks, has long served his communities through membership on the boards of the National Association of Philanthropic Planners, the Robert Trent Jones Golf Club, International Youth Services and Development Corps, Washington Metro Region Young Life, the International Foundation, and Madeira School. Mr. Parks observed that “Our firms share a common culture, placing vision, values and purpose at the forefront of our daily thinking and actions. We live our values in our families, our communities, and in our workplace where we lead and mentor. We help clients do the same in their worlds.”

About BlueCreek Investment Partners

Established in 2003 in Huntsville, Alabama, BlueCreek Investment Partners, LLC is an SEC‐registered investment advisory firm under the Investment Advisers Act of 1940. BlueCreek operates as an independent wealth management firm with a focus on high net worth clients and businesses. For additional information about BlueCreek Investment Partners, please visit: www.BlueCreekIP.com or call (256) 704‐5111.

About Keel Point, LLC

Founded in 1998, Keel Point developed a unique ownership structure in which both the advisors and certain client families own and govern the firm. It pioneered the Family Financial Philosophy and Family Wealth Snapshot for all of its clients, and built an investment process to serve the multi‐generational needs of the families and institutions it serves. For additional information about Keel Point, LLC, please visit: www.KeelPoint.com or call (703) 807‐2020.

Media Contact
For media inquiries, please contact Carolyn Meyers at (256) 704‐5111.

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